Marketing Reporting in 7 Minutes (Framework + Template)

Reporting shouldn’t hijack your Monday. This 7‑minute system keeps you focused on what actually changed and what to do next.

Open a single view that combines ads + GA4. Scan five checkpoints—Traffic, Cost, Conversion, AOV, Margin—then write one sentence of insight and one action.

You’ll spot pattern shifts fast (e.g., iOS ROAS dip from AOV, not CPC) and protect your time for the work that moves the number.